Fort Myers Beach, Fla. — August 22, 2025 — Aloia Roland proudly announces the 2025 Fish Like MADD Inshore Fishing Tournament, presented by Golden Boat Lifts. A charitable catch-photo-release event to be held October 24–25 at Snug Harbor Waterfront Restaurant. All proceeds support Mothers Against Drunk Driving (MADD) and its vital efforts to end impaired driving, support victims, and educate youth in Southwest Florida and beyond.
Alcohol-related traffic deaths jumped to more than 13,000 for the first time since 2006. 13,384 people were killed in alcohol-related traffic crashes in 2021 – that’s one person every 39 minutes and 37 people a day killed by someone’s choice to drive drunk. In 2022, Alcohol Consumption was the #1 contributing factor in fatal boating crashes.
The annual Fish Like MADD Inshore Fishing Tournament is a community-driven virtual fishing tournament that raises awareness about drunk driving and underage drinking while uniting community members around MADD’s mission. Since it was established in 2020, this event has raised more than $70,000 that stays in the Southwest Florida community to save lives and support victims of drunk driving. Every dollar donated remains in Southwest Florida to provide victim services and prevention education at no cost.
Event Highlights:
• Dates & Agenda
Friday, October 24 (6:30 PM – 7:30 PM): Captain’s meeting and kick-off party at Snug Harbor Waterfront Restaurant.
Saturday, October 25: Tournament and Award Ceremony
o Lines in at 7 AM; tournament fishing across Southwest Florida’s inshore waters
o The tournament will take place between 7AM – 4PM in Southwest Florida’s inshore waters
o Award Ceremony will take place at 7PM. Tournament winners will be announced as soon as every team returns.
• Format & Rules
Participants compete in a catch-photo-release format using the iAngler app, targeting snook, redfish, and sea trout. Teams consist of 2–6 anglers fishing from the same boat, and photos must clearly show length measurement against official tools. In the “Inshore Slam” format, the winning boat is determined by the total length of the longest fish of each species submitted; in absence of all three, total length decides the winner.
• Entry Fees & Prizes
Entry is $400 per team (up to 4 anglers, including captain); $100 per additional angler.
Cash prizes include:
• 1st Place – $3,000
• 2nd Place – $2,000
• 3rd Place – $1,000
• 4th Place – Free boat entry into next year’s tournament
• Location
Held at Snug Harbor Waterfront Restaurant, located at 645 Old San Carlos Blvd, Fort Myers Beach, FL—the launch point and social hub for the tournament.