Above Board Chamber to present webinars on branding and marketing in a digital world

Local experts will share winning strategies in two February webinars

 
FORT MYERS, Fla. (Feb. 1, 2021) — The Above Board Chamber of Florida continues its webinar series on Thursday, Feb. 11 and Thursday, Feb. 25 with two topics that are top-of-mind for many businesses: social media strategy and virtual presentations and branding. The chamber’s popular webinar series is designed to guide, inspire, and offer opportunities for local professionals to learn from local experts.
February’s webinars are entitled “How to budget for all your social media and which ones are the most important for your business” and “Best Practices for virtual presentations & branding.”
At the Feb. 11 webinar, a panel of local marketing and business development experts will educate attendees about social media, including budgeting and determining which of the many available platforms will best help companies reach their 2021 goals.
While social media has many benefits, promoting your business on social media has pitfalls as well. To market successfully using social media takes time, effort, and knowledge. A successful social media campaign must be strategic, well thought out, consistent, and deliver the right message at the right time.
Panelists include:
Robert Wetzel, Director of Marketing and Communications at TLC Marketing and Creative Services;
Connie Ramos Williams, Chief Marketing Officer, Founder, President at CONRIC pr + marketing; and
Theresa Ayers, Certified Business Consultant at Florida Small Business Development at FGCU.
The Feb. 11 webinar is sponsored by Trish Leonard, Owner/President of TLC Marketing and Creative Services.
The Feb. 25 webinar will include a panel of branding experts that will give the attendees an understanding of the dynamics of presenting a virtual presentation that will showcase their brand.
Branding is important for a business because it increases the company’s value and makes acquiring new clients easier. A strong brand is reflected in everything from your customer service style, staff uniforms and business cards to your marketing materials and advertising.
Panelists include:
 
Patrick Blake Renda, Founder/Chief Strategy Officer/Managing Partner at Dragon Horse Agency;
Cotrenia Hood, Executive Business Coach at STEEL BLUE;
Nicki McTeague, Account Manager at Priority Marketing; and
Javier Fuller, Vice President of Web Development at CONRIC PR and Marketing
The Feb. 25 Zoom webinar is sponsored by Jennifer Pauly, Chief Executive Officer of Celadon Recovery.
Both February Zoom webinars will be emceed by Jeanne Sweeney, CEO and Founder of Above Board Chamber of Florida. Admission to each webinar is $10. Guests will be able to join the programs live or save them for viewing at a later date.
The first webinar will be Thursday, February 11, from 12:00 PM to 1:00 PM. To register, visit AboveBoardChamber.com or use this link: https://us02web.zoom.us/webinar/register/WN_MC8zn7Z3QquUzov-sPbM6A
The second webinar will be Thursday, February 25, from 12:00 PM to 1:00 PM. To register, visit AboveBoardChamber.com or use this link: https://us02web.zoom.us/webinar/register/WN_yprur6OzRuiCZt7ooSRdqw
Above Board Chamber of Florida is an organization where friends gather to share and learn. These webinars provide entrepreneurs, business owners, professionals, students, church leaders, and residents with additional tools to maximize their potential.
The Above Board Chamber wishes to thank its annual sponsors Tri-Town Construction, LLC, Conditioned Air, CONRIC PR & Marketing, WGCU Public Media, Gulf Coast International Properties Naples Floral Design, Spada Salon & Day Spa, Your Walking Billboard, LLC, Charlie McDonald Photography, Lady In Pink Photography, LLC, Signarama North Ft. Myers, Sue Ryan Solutions and E. Sue Huff & Associates, Inc.
The Above Board Chamber of Florida is dedicated to bringing people of all faiths together within the community, in the workplace, and amongst one another. Their mission is to supply members with tools that allow them to take every aspect of their lives Above Board.
For more information on the event or how to become a member of the chamber, call CEO Jeanne Sweeney at 239-910-7426 or visit AboveBoardChamber.com.